Why are keywords so important in SEO?
If you have read a little around search engine optimisation then you will have heard keywords mentioned. You may not be totally au fait on what they are or why…
Read MoreDon’t be evil: What Google’s top SEO lesson actually means
If you want to get your business found online, SEO is essential. For those unsure, SEO stands for Search Engine Optimisation. It’s the strategies that help you get found on…
Read MoreSurprisingly important SEO factors
SEO is essential to helping your website to grow. By increasing your ranking in the returned results on search engines, your webpage will appear higher up in the list. This…
Read More6 top SEO ranking factors for 2019
Google uses about 200 ranking signals to decide the rankings of organic search pages. And though these factors may keep evolving, understanding new SEO requirements is the key to improving…
Read More4 unique SEO tips
If there is one thing that all businesses need to be concerned with today it is SEO. It does not matter whether you run an online retail store, a financial…
Read MoreWhy is internal linking so important for SEO?
Backlinks are a big thing in SEO, but don’t focus on them so much that you forget all about their sibling: internal links. These links can play a crucial part…
Read MoreSearch engine optimisation mistakes you’re sometimes told to do
Getting to the first page on Google, let alone to the top of the first page, is a struggle for many businesses. There are over 200 factors that Google counts…
Read More3 essential components of an SEO-friendly blog post
We all know creating outstanding content is key to any successful SEO strategy. The importance of high-quality content has been stressed time and time again – but what else do…
Read MoreFive features that increase the CTR in PPC ads
Click-through rate (CTR) is the ratio of the number of actual clicks on a link to the total number of impressions. A high CTR is key to the success of…
Read MoreWhat to look for in your SEO Provider for 2019
Last year saw the discipline of SEO move from a period of adolescence to maturity. While this means greater opportunities in the months ahead, the period comes with a renewed…
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