3 Predictions on SEO’s Future
Although the basics of SEO will remain the same, it will have to adapt to the ever-changing environment. Businesses that want to stay relevant in the future must take note of how the changes will impact on their digital marketing strategies. Let’s look at three SEO predictions for the future. UX to play a more […]
Read MoreVoice search. Are you ready?
Once, a directory with an endless list of company addresses and phone numbers could easily rank #1 in Google. Now, the websites at the top are filled with high-quality interactive content. Times have changed. But the changes haven’t stopped yet. People want more from their search results. They want to engage with every website. They […]
Read MoreDon’t fall victim: protect your site against negative SEO
What is negative SEO Negative SEO is basically the reverse on regular search engine optimisation. It is a malicious black hat practice that uses SEO techniques to de-rank web pages from search results. These type of attacks are normally perpetrated by motivated hackers, online rivals, and business competitors. Negative SEO attacks are commonly deployed on […]
Read MoreThree web design attributes that affect SEO
Search engine optimisation usually comes after the website has been developed. However, what you may not realise is that SEO needs to be built into the web development process from the very start. In addition to other SEO techniques, the website itself has to be SEO-friendly. Here are three web design characteristics that have a […]
Read MoreTop 4 technical SEO tips to grow website traffic
Your website could be pretty and your content may be great, but without technical SEO, you’re missing out on a huge chunk of traffic that you just can’t afford to lose. So what exactly is technical search engine optimisation and how can you do it? Technical SEO is all about the website improvements and server […]
Read MoreWhy SEO is key to the success of comparison websites
A web infrastructure that is SEO optimised, solid and search-engine friendly is key to the success of any business, and this includes comparison websites as well. Customers look for products and services on the internet to buy, and the rapid use of smartphones has made it even more convenient for customers. This ought to be […]
Read MoreCommon SEO practices that hinder rather than help
Regardless of how technologically savvy you are, anyone who manages a website will be aware of the importance of SEO, or Search Engine Optimisation. This is an incredibly effective way of bringing more customers to your website. By using the correct combination of keywords, descriptions and meta-titles, you can help search engine algorithms associate your […]
Read MoreThree White Hat SEO Strategies That Will Never Fail
One of the main challenges with SEO is unpredictability. The algorithms are changing constantly, which means a strategy might work one week and fail the next. Despite this, there are a few techniques that are unlikely to ever fail you. In this blog post, we’re explaining what they are and why they are so important. […]
Read MoreSurprisingly important SEO factors
SEO is essential to helping your website to grow. By increasing your ranking in the returned results on search engines, your webpage will appear higher up in the list. This means that more people are likely to click on your link, giving you more people to convert. There are many guides to SEO online, and […]
Read More4 unique SEO tips
If there is one thing that all businesses need to be concerned with today it is SEO. It does not matter whether you run an online retail store, a financial services firm, or a construction business, you need to master search engine optimisation in order to stand out from the competition. With that being said, […]
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